There are over 50 billion posts on Instagram. Everyday 95 million posts are uploaded to the social network. Most creators or influencers typically have anywhere from a couple hundred posts to a couple of thousand. If you have ever tried to sift through an individual’s posts to see if maybe one time they posted about your brand or even a direct competitor than you know how much of a time suck it can be.
This is why we just made it a lot easier for you to immediately uncover, just about any information you seek from someone’s Instagram posts.
Beyond our arsenal of ratings, demographic info, follower history, and engagement data we are adding to our vetting feature suite and introducing caption search on creator profiles. This means brands can now search all posts by a particular creator who has signed up on Pop Pays.
How it works:
Search things like:
Brand Affinity
Search a creators posts to determine if they’ve organically mentioned your brand name to find an authentic fit.
Competitive Intel
Search a creators posts to determine if they’ve posted about your competitors to understand historical relationships.
Sponsored History
Search by #ad, #sponsored, or #paid to understand past sponsored partnerships.
Brand Safety
Search by specific keywords to scan for undesirable language or words.
Keyword Matching
Search a creators posts to understand commonly mentioned keywords like fitness, or travel to evaluate their niche and interests.
Why we love it:
- Save hours on end by immediately uncovering organic creator brand affinity or past partnership history
- Thoroughly vet our community and/ or yours to smartly scale on social when you work through Pop Pays
It’s that easy.
Take your vetting to the next level when you work through Pop Pays. Let’s start digging up the data together.
Are you ready to really get to know your potential partners?
Request a demo of our software today to see how it works.