by Monica Makropoulos | 3 days ago
Everything you Need to Know About Twitter Influencers
Twitter influencers are different from other influencers. Learn everything you need to know about working with twitter influencers, how they are different, and how to measure success.
by Meaghan Carroll | 2 weeks ago
Pop Profile: Nesrin Danan
The Pop Profile series is a peek into the creative process of some of the most talented people making […]
by Aana Leech | 5 months ago
How To Leverage Influencers and Creators Across Multiple Social Media Platforms
The increased reliance on technology in this modern world has resulted in a decrease in the effectiveness of […]
by Tess Perese | 10 months ago
How Much Does Influencer Marketing Cost?
The answer is it all depends. We know, this is often the answer to most things. But let us tell you the scenarios that you’re likely to come across in this world that will help you get a better understanding of what we mean by this and what you can expect from a $ point of view.
by Monica Makropoulos | 10 months ago
Roundup: Valentine’s Day Activations
We’re hopeless romantics here at Popular Pays, and something about Valentine’s Day makes us reminisce. Here are a […]
by Kayla Mueller | 11 months ago
What is a Micro-Influencer?
Take a look at our point of view on what it means to be a micro-influencer and what […]
by Tess Perese | 11 months ago
What is an Influencer?
It all began with everyday people, consumers like us. We would hear of a new product or offering […]
by Monica Makropoulos | 12 months ago
2020 Influencer Marketing Trends
Take a look at our point of view on 2020 influencer trends written by our Creative Strategist, Monica […]
by Tess Perese | 12 months ago
Influencer Marketing Data That Matters for Your Brand
By 2022 brands are estimated to spend up to $15 billion on influencer marketing. Big name giants like […]