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#Influencer Marketing
by Kayla Mueller | 1 day ago
What is a Micro-Influencer?
Take a look at our point of view on what it means to be a micro-influencer and what […]
by Tess Perese | 1 week ago
What is an Influencer?
It all began with everyday people, consumers like us. We would hear of a new product or offering […]
by Monica Makropoulos | 1 month ago
2020 Influencer Marketing Trends
Take a look at our point of view on 2020 influencer trends written by our Creative Strategist, Monica […]
by Tess Perese | 1 month ago
Influencer Marketing Data That Matters for Your Brand
By 2022 brands are estimated to spend up to $15 billion on influencer marketing. Big name giants like […]
by Dalyn Ward | 1 month ago
Your 2020 Influencer Marketing Strategy
Here at Pop Pays HQ, our customers are constantly asking us to show them better data around the […]
by Kayla Mueller | 1 month ago
Top 10 Influencer Marketing Best Practices
It’s no secret that influencer marketing has evolved, but it’s extremely important to revisit the fundamental basics. We’ve […]
by Aana Leech | 2 months ago
The Brand Side: The impact of hiding public “likes” on Instagram
We’re one week out from Instagram’s announcement that they’re going to experiment with hiding public “likes” for select […]
by Aana Leech | 2 months ago
Is this the end of “likes” on Instagram?
Instagram, the monthly past-time of 1 billion people, announced this week that they are going to test hiding […]