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#Influencer Marketing
by Kayla Mueller | 4 weeks ago
The Breakdown: Content Creators vs Influencers
What exactly makes a content creator and what makes an influencer? Can you be both at the same […]
by Tess Perese | 1 month ago
How Much Does Influencer Marketing Cost?
@julesdenby for Chameleon Cold Brew The answer is it all depends. We know, this is often the answer […]
by Kayla Mueller | 2 months ago
Spotlight: New York City Influencers
@diografic for Valvoline Looking for influencers in the big apple? Here are 10 you should follow. In 2020 […]
by Tess Perese | 2 months ago
5 Ways to Find Instagram Influencers
@vincelimphoto for Southwest Airlines Tulum. Tulum, Mexico. Get on a plane right now and go. Make sure you […]
by Monica Makropoulos | 2 months ago
Roundup: Valentine’s Day Activations
@themarissacallahan for M&M’S We’re hopeless romantics here at Popular Pays, and something about Valentine’s Day makes us reminisce. […]
by Monica Makropoulos | 2 months ago
Spotlight: Los Angeles Influencers
Influencers are an excellent component for many marketing programs. When it comes to sourcing local influencers, especially in […]
by Kayla Mueller | 2 months ago
What is a Micro-Influencer?
Take a look at our point of view on what it means to be a micro-influencer and what […]
by Tess Perese | 2 months ago
What is an Influencer?
It all began with everyday people, consumers like us. We would hear of a new product or offering […]
by Monica Makropoulos | 3 months ago
2020 Influencer Marketing Trends
Take a look at our point of view on 2020 influencer trends written by our Creative Strategist, Monica […]