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by Kayla Mueller | 2 days ago
What is a Micro-Influencer?
Take a look at our point of view on what it means to be a micro-influencer and what […]
by Tess Perese | 1 week ago
What is an Influencer?
It all began with everyday people, consumers like us. We would hear of a new product or offering […]
by Monica Makropoulos | 2 weeks ago
Best Practices for Pinterest Content
322 million people use Pinterest every month. These Pinners are motivated and inspired by ads that tell a […]
by Monica Makropoulos | 1 month ago
2020 Influencer Marketing Trends
Take a look at our point of view on 2020 influencer trends written by our Creative Strategist, Monica […]
by Tess Perese | 1 month ago
Influencer Marketing Data That Matters for Your Brand
By 2022 brands are estimated to spend up to $15 billion on influencer marketing. Big name giants like […]
by Dalyn Ward | 1 month ago
Your 2020 Influencer Marketing Strategy
Here at Pop Pays HQ, our customers are constantly asking us to show them better data around the […]
by Kayla Mueller | 1 month ago
Top 10 Influencer Marketing Best Practices
It’s no secret that influencer marketing has evolved, but it’s extremely important to revisit the fundamental basics. We’ve […]
by Monica Makropoulos | 2 months ago
YouTube Demographics to Know
For the longest time, people turned to TV for distinctive needs–entertainment, information, news and motivation. Now that online […]