In the fast-paced world of digital marketing, staying ahead of the curve is crucial. Enter social media whitelisting - a powerful strategy that's revolutionizing the way brands collaborate with influencers.
With the new Apple iOS 14 update, all apps in the App Store to show a prompt to its users on iOS devices asking permission for the app to track them outside the platform. If an iOS user opts out of tracking, Facebook will not get their data for remarketing, conversion tracking, or lookalike targeting.
