Product Updates

Revolutionize Your Campaigns with Popular Pays’ BriefAI and AI Studio

Facing challenges in efficiently developing campaign creative briefs and editing content? Streamline these essential tasks with Popular Pays’ […]

Product Updates

Pop Pays integrates with Shopify to help customers track the effectiveness of their influencer work.

ROI is arguably the most sought after metric to understand in any direct response marketing initiative and also […]

Product Updates

Negotiate and Update your Campaign Requirements in Real-time

Things change, we get it. Sometimes campaigns don’t begin and end with the same requirements.  We want to […]

Product Updates

Search over 500,000 TikTok Influencers Today!

TikTok is growing fast.  With over 800 million daily users and climbing, now is the time for your […]

Product Updates

Welcome to the Brand Hub: data to review all of your work on Popular Pays

Today, brands aren’t just activating a single influencer & content campaign, they’re executing  influencer & content programs. As […]

Product Updates

Audience Intelligence: authenticated first-party data to ensure you make smart selections

Influencer marketing has always been a complicated tactic.  There are ongoing questions about brand safety, transparency, and impact […]

Product Updates

Trackable links for all your “swipe up” and “link in bio” needs

We know measuring influencer marketing is hard, especially when it involves understanding engagement beyond the post.  You might […]

Product Updates

First party data to guarantee your brand is LDA compliant

As big brands like Corona and Absolut Vodka activate influencer marketing they often come up against a problem […]

Product Updates

Search & Source: Use caption search to discover your perfect partners

We just announced search by caption on creator profiles.  Now we are expanding that capability to let you […]

Product Updates

Find your best match; easily search a creators post history on Pop Pays

There are over 50 billion posts on Instagram.  Everyday 95 million posts are uploaded to the social network. […]

Product Updates

The more the merrier; on-board your creative community to Pop Pays

We understand that you may already have a handful of creators and/or influencers that you work with on […]

Product Updates

Popular Pays introduces Google Vision into their platform

We’re adding AI into our platform not to be buzzy, but to be better. At Pop Pays, we […]

Product Updates

CreatorID™, tech to make your brief smarter

The brief. It’s the most important part of the creative process, and let’s be honest, the most loathsome. […]

Product Updates

Stories Collaboration: Support & Stats

You’ve heard us talk about them before, and this probably won’t be the last time either – Stories. […]

Product Updates

Customize How Your Team Collaborates

Activating campaigns on the Pop Pays platform is quick and easy, but often is done with a team […]

A platform to collaborate with influencers and creators

Get Started Today ⟩