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Product Updates
Product Updates
Pop Pays integrates with Shopify to help customers track the effectiveness of their influencer work.
ROI is arguably the most sought after metric to understand in any direct response marketing initiative and also […]
Product Updates
Negotiate and Update your Campaign Requirements in Real-time
Things change, we get it. Sometimes campaigns don’t begin and end with the same requirements. We want to […]
Product Updates
Search over 500,000 TikTok Influencers Today!
TikTok is growing fast. With over 800 million daily users and climbing, now is the time for your […]
Product Updates
Welcome to the Brand Hub: data to review all of your work on Popular Pays
Today, brands aren’t just activating a single influencer & content campaign, they’re executing influencer & content programs. As […]
Product Updates
Audience Intelligence: authenticated first-party data to ensure you make smart selections
Influencer marketing has always been a complicated tactic. There are ongoing questions about brand safety, transparency, and impact […]
Product Updates
Trackable links for all your “swipe up” and “link in bio” needs
We know measuring influencer marketing is hard, especially when it involves understanding engagement beyond the post. You might […]
Product Updates
First party data to guarantee your brand is LDA compliant
As big brands like Corona and Absolut Vodka activate influencer marketing they often come up against a problem […]
Product Updates
Search & Source: Use caption search to discover your perfect partners
We just announced search by caption on creator profiles. Now we are expanding that capability to let you […]
Product Updates
Find your best match; easily search a creators post history on Pop Pays
There are over 50 billion posts on Instagram. Everyday 95 million posts are uploaded to the social network. […]
Product Updates
The more the merrier; on-board your creative community to Pop Pays
We understand that you may already have a handful of creators and/or influencers that you work with on […]
Product Updates
Popular Pays introduces Google Vision into their platform
We’re adding AI into our platform not to be buzzy, but to be better. At Pop Pays, we […]
Product Updates
CreatorID™, tech to make your brief smarter
The brief. It’s the most important part of the creative process, and let’s be honest, the most loathsome. […]
Product Updates
Stories Collaboration: Support & Stats
You’ve heard us talk about them before, and this probably won’t be the last time either – Stories. […]