Create Something Worth Sharing
by Tess Perese | 3 months ago
Negotiate and Update your Campaign Requirements in Real-time
Things change, we get it. Sometimes campaigns don’t begin and end with the same requirements. We want to […]
by Meaghan Carroll | 3 months ago
An Introduction to Reels for Creators
If you’ve been dancing along with TikTok, you’re ready for Reels. Reels is Instagram’s way to record […]
by Kayla Mueller | 3 months ago
What No One Tells You About The Future of Video Production
We strongly believe the future of video production and distribution lies with a mix of software solutions like Popular Pays with a distributed network of creatives. Software can scale production demands, all while giving unique and diverse perspectives from our growing community of over 70k creators. While influencer campaigns are a core offering, Popular Pays has identified a 34% increase in content campaigns from 2019 to 2020.
by Tess Perese | 3 months ago
3 Ways to Use Creatives
Technology has allowed us to access new ways of working in many different ways. Be it remote work, or tapping into creatives for advertising needs. As you know, the latter is where we play. Creatives are the backbone of our business and will only continue to rise to the forefront as time marches on.
by Tess Perese | 3 months ago
Search over 500,000 TikTok Influencers Today!
TikTok is growing fast. With over 800 million daily users and climbing, now is the time for your […]
by Aana Leech | 4 months ago
Why I Unfollowed Everyone
Your dose of social commentary on social from VP of Marketing & Customers Aana Leech. This wasn’t my […]
by Monica Makropoulos | 4 months ago
TikTok, Reels, Triller: A Guide to Short Form Video Apps We’re All Hearing About
We’re reeling a bit from the latest industry news… Another short-form video option, Reels? Reeeeally? And also, Triller? On top of TikTok? Everywhere around the world minds are blown.
by Kayla Mueller | 4 months ago
The Sounds of TikTok
It’s no secret that trending hashtags and sounds are always evolving on TikTok. When partnering with a creator for a branded activation, it’s key to note that brands must consider a strategic and agile approach to audio on TikTok.