From Popular Pays

Today, brands aren’t just activating a single influencer & content campaign, they’re executing influencer & content programs.

The Pop Profile series is a peek into the creative process of some of the most talented people making content on social media.

Influencer marketing has always been a complicated tactic. There are ongoing questions about brand safety, transparency, and impact when investing in influencer partnerships.

We know measuring influencer marketing is hard, especially when it involves understanding engagement beyond the post.

As big brands like Corona and Absolut Vodka activate influencer marketing they often come up against a problem when searching for brand advocates.

The Pop Profile series is a peek into the creative process of some of the most talented people making content on social media.

We are thrilled to announce Amanda Lannert, CEO of Jellyvision, as an Independent Board Member for From Popular Pays.

Instagram announced they are hiding public facing likes with users in the US. What does this mean for brands, content creators, and the rest of us?

The Pop Profile series is a peek into the creative process of some of the most talented people making content on social media.

The Pop Profile series is a peek into the creative process of some of the most talented people making content on social media.

The Pop Profile series is a peek into the creative process of some of the most talented people making content on social media.

The Pop Profile series is a peek into the creative process of some of the most talented people making content on social media. It’s a chance for them to step out from behind the camera, into the spotlight, and let us pick their brains.